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Creating Rates Records for Display Advertisements

The Rates tab on the Advertising Rate Cards record contains the pricing information for all the possible advertisement configurations based on the size codes, color codes, position codes, and frequency codes previously created and identified in the setup process for the Advertising module.

To create Rates records for a specific product, you will need to select a combination of the color, size, frequency, and position codes and identify a price rate for each combination. Depending on the number of each of the setup codes defined in the advertising setup process, the number of Rates records can vary.

Note Concerning Combinations for Rates Records

If there are four records for each of the four setup codes, there could be up to 256 different combinations for Rates records. Alternatively, if there are only three records for each of the four setup codes, there could be up to 81 different combinations for Rates records.

 

  1. From the Rates tab on the Advertising Rate Cards record, open a new Rates record.
  2. Enter the color in the Color field.
  3. Enter the size in the Size field.
  4. Enter the frequency of the rate card in the Frequency field.
  5. Enter the position in the Position field.
  6. In the Description field, enter an optional description of the Rates record.
  7. In the Rate field, enter a price for the combination of codes selected in the previous steps. This price flows down when the combination of codes defined here is selected on the Advertising Insertion Orders form. The Rate field is expressed in the currency type of the Advertising Rate Cards record.

    Sample Rates Record
  8. Click OK to save and close the Rates record.
  9. Repeat steps 1 through 8 for every combination you wish to offer your advertisers.
  10. Save the Advertising Rate Cards record.

 

Note Concerning Frequency Codes

Only the frequency codes used in any of the Rates records for a specific product issue are available when selecting a Frequency Code for the same product issue in an Advertising Contracts record. For instance, if you do not create a Rates record using the 10x frequency code for a specific product issue, the 10x code will not be an option when selecting the frequency on a Publications record for the same product issue.

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