Loading times for an e-Business site can be reduced using the Microsoft Application Initialization Module for Microsoft Internet Information Services (IIS).
If you are running IIS 7.5 on your e-Business site, the Application Initialization Module is a separate application. You can download and install the Application Initialization Module from the following URL:
http://www.iis.net/downloads/microsoft/application-initialization
If you are running IIS 8.0, the Application Initialization Module is integrated into IIS.
For more information about configuring the Application Initialization Module, refer to the following URL:
http://www.iis.net/learn/get-started/whats-new-in-iis-8/iis-80-application-initialization