Creating Advertising Product Sections
The Advertising Product Sections service is designed to categorize different sections for classified advertisements. By defining the different classified sections and sub-sections, the customer service representative is able to indicate on the insertion order which section or heading the customer or advertiser wishes the classified advertisement to appear under in the publication product. For example, if a customer wishes to run a Help Wanted classified advertisement, the customer service representative would select the features that indicate the item is a Help Wanted classified advertisement and add the advertisement text to calculate the price.
In order to set up Advertising Management to handle classified advertisements, the sections or headings need to be defined in the Advertising Product Sections service. The service is capable of handling any number of classified advertisement sections and any number of levels, thus allowing for a hierarchy of advertising sections. For instance, under the Automobiles section there may be sub-sections for Cars, Trucks, and SUVs. Under each of those sub-sections there may be sub-sections for Ford, Chevrolet, and GMC. The Advertising Product Sections service supports the hierarchical relationship concept.
Follow these steps to create an Advertising Product Section:
- From the Advertising Product Sections service, open a new record.
- In the Name field, enter the name for the section.
- Enter the name of the advertisement product in the Product field.
- If the product section is a sub-section of another defined section, enter the parent section in the Parent field.
- Add a Description to describe the types of classified ads that can be listed under this section.
- Save the Advertising Product Sections record.
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